© Randstad Sourceright. 2018
human forward.
the situation
As an automotive leader with more than 200,000
employees worldwide, the company depends
on talent of multiple skill types, including
engineering, manufacturing, marketing, financing
and servicing, for its full line of cars, trucks
and SUVs. The company is also aggressively
innovating in areas of connectivity, mobility,
autonomous vehicles, the customer experience
and data and analytics.
The company's talent acquisition team
needed to ensure a clear path for continuous
improvement in securing critical skills as the
labor market evolves. While some changes to
the process could yield improvement, a new
approach to talent acquisition would be
needed to keep it at the forefront of a
competitive market. This approach would be
driven by a strategic RPO partnership.
Key challenges and areas of demand include:
• stakeholder trust: The relationship among hiring
managers, the HR community, talent leadership
and the RPO organization required a new
approach to reinforce realistic expectations and
enhance credibility and trust. Communication
and flexibility on the part of the RPO provider
would be critical for success.
• hiring pause followed by rapid ramp-up:
At the outset of the new relationship, a hiring
pause created the first test of Randstad Sourceright's
ability to scale according to demand. Just three
months later, hiring rapidly expanded, testing the RPO
again. Both challenges were addressed quickly and
effectively by Randstad Sourceright.
• talent scarcity: Quality engineering, IT and
manufacturing skills are a key to an effective
workforce. Competing for such talent, in
industry-intensive locations, required an
active recruiting partner that would employ
best practices. This included strategies related
to veteran recruiting, as well as advanced,
high-touch candidate engagement.
• static recruiting capability: Staying competitive
required a renewed dedication to innovation.
Strategic sourcing, labor market expertise and
thought leadership would be essential to staying
in front of the competition.
© Randstad Sourceright. 2018
human forward.
major global automotive leader
positions talent acquisition
for a competitive advantage.
