Few would argue the impact of technology and innovation on today’s workforce. Automation and artificial intelligence (AI) are improving efficiencies by systematizing previously manual tasks. Meanwhile, the emergence of non-traditional, on-demand business models (such as Uber and AirBnB) have created an new sharing economy. Both of these trends are altering the way employers recruit and hire.
For example, a greater number of recruiters are using AI-enabled tools to drive efficiency in candidate screening. But that’s just the beginning of what HR technology can do to create a value-added workflow and enhanced candidate experience. In the midst of this technology surge, employment models are also changing. Traditional staffing has given way to a population of gig workers that should be considered in any HR strategy.
"Many organizations still only recruit in the traditional way," says Michel Stokvis, managing director of Randstad Sourceright’s global Talent Innovation Center. "They have not yet discovered the freelancers. I think every organization needs to rethink that. It is not unlikely that in 5 to 10 years, 30 to 40% of the workforce will not be permanent.”
In this video, Stokvis makes the case for an integrated, or total talent model, enabled by HR technology and driven by data analytics. Yet, he cautions against losing the human element, advocating for a “tech and touch strategy,” which is central to best practice solutions.
An expert on gaining a competitive advantage when attracting, engaging and retaining talent, Stokvis also shares his insights in the recruitment technology issue of Randstad Sourceright’s Talent Trends Quarterly. Get your copy today to learn more.
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