Many of us know global in-house centers (GICs) in India as cost centers, primarily staffed to provide offshore technology support. But that model is changing as GICs begin to tap the domestic market for sales and revenue opportunities.
“GICs are now expected to not just provide technology support but also generate revenue by winning IT deals on their own," says Harish Pillai, director and country head, Randstad Sourceright India. "The parent companies are clear that if they are investing in a GIC, they should not merely be a cost center but should be self-sufficient and generate revenues as well."
To achieve this goal, GICs conduct sales through a separate legal entity. India currently houses 45% of the world’s GICs, predominantly in the banking, finance and insurance sectors. That equates to 1,200 centers, over 1 million employees and $28 billion in revenue.